Localization is one of the greatest ways to make your marketing efforts to reach the right audience. And content marketing is not the only smart approach on this matter, although it does contribute enormously. As of recently, social media advertising has gained a lot of traction when it comes to boosting localization success rates. And, to answer the question in our title succinctly, yes, social media advertising works wonders for local marketing. But the interesting part is how it works its magic.