6 Suggestions to Improve Your Email Marketing by Storytelling

Improve Your Email Marketing

When someone hears or reads a story, it stays with them much longer than any facts or numbers that they hear because they feel like a part of it. In fact, it has been scientifically proven that people who listen to a story will experience a release of dopamine, a neurotransmitter hormone responsible for memory retention. This goes to show that using storytelling is much more effective than sharing facts when you’re marketing something.